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Hotels & Motels

Hospitality (Hotel & Motel) Appraisal & Valuation

Gravitas Valuation appraises limited‑ and select‑service hotels and motels, as well as other hospitality assets, for owners, investors, and lenders.

Why Hospitality Valuation Matters

Hotels operate as going‑concern businesses, where brand affiliation, management quality, RevPAR trends, segmentation (corporate, leisure, group), and competitive supply shifts all heavily influence value. Traditional real estate metrics must be integrated with operating performance.

How We Value Hotels & Motels

We analyze STR or internal performance data where available, including occupancy, ADR, RevPAR, and departmental and undistributed expenses, then build income projections under realistic market scenarios. Sales comparison is applied with careful adjustment for brand, age, and location. Our hospitality reports separate real estate, furniture/fixtures/equipment, and business value when required.

Who We Serve

  • Hotel and motel owners and investors
  • Lenders and special servicers
  • Developers and franchisees
  • Attorneys and advisors involved in hospitality transactions

Common Purposes

  • cquisition and sale
  • Financing and refinancing
  • Estate, gift, and succession planning
  • Litigation, partnership disputes, and tax appeals

Selected Hospitality Experience

We have completed appraisals for limited‑service and extended‑stay hotels in various markets to support purchase decisions, loan underwriting, and portfolio strategy.
Gravitas Valuation is a national real estate appraisal and valuation firm providing independent, USPAP‑compliant reports for lenders, attorneys, investors, and property owners
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